Ben Broussard joined NC State as the executive director of the Student Aid Association (Wolfpack Club) on July 1, 2020. Broussard oversees all aspects of the Wolfpack Club, the athletic department’s fundraising arm.
The mission of the Wolfpack Club is to secure the philanthropic funding that directly supports NC State Athletics in its goal to deliver a world-class and comprehensive student-athlete experience. The organization “provides communication and services for all friends of Wolfpack athletics.”
Broussard was formerly an assistant vice chancellor of advancement and senior associate athletic director of the University of Colorado, as well as executive director of the Buff Club. During his time in Boulder, Broussard hit several notable milestones, including a 17 percent increase in fundraising his initial year, followed by an annual fundraising record of $26,000,000 in his second year at Colorado. Within his first two years on the job, he and his team secured 5 of the largest gifts in Colorado Athletics history. In addition, Broussard served on the campus fundraising leadership team that coordinated the efforts of a record fundraising year for CU Boulder.
He has presented multiple times at national conferences, including the Southeastern, Big 12, NAADD (National Association of Athletic Development Directors) and CASE Louisiana conferences. He has been on NAADD’s executive committee since 2015 and was most recently named the 2020-21 NAADD President.
Prior to his tenure at the CU, Broussard was vice president for development at LSU. While at LSU, Broussard accomplished several major goals, including developing and implementing a marketing and sales strategy that led to the sale of over $45 million in premium seat inventory; executing a strategy that raised over $90 million philanthropically from 2014-17 for the needs of LSU; cultivating the relationship to secure a $40 million planned gift for the benefit of LSU Engineering and LSU Athletics; designing and executing the Preservation of Tiger Stadium campaign to raise over $12 million to refurbish, repair and improve LSU’s legendary football home; and implementing a plan that led to his team raising over $12 million for the construction of a state of the art nutrition center for student-athletes in 18 months. Prior to his last post at LSU, Broussard served as its director of development from 2006 to 2010, and as a development officer from 2004 to 2006.
Broussard graduated from LSU with a bachelor of science degree in kinesiology in 1999 and earned his masters of science degree in 2001. As a student at LSU, he was a member of the school’s club rugby team.
He was born August 5, 1977 in Lafayette, La., and graduated from Acadiana (La.) High School, where he lettered in both basketball and baseball. His hobbies include playing golf, the outdoors and old cars. A member of the U.S. Marine Corps, he is a board member for the Make-A-Wish Foundation for Texas/Louisiana. He is married to the former Dana Russo, and the couple has four children, sons Jude and Evan and daughters Evie and Ella.
